B2B cold email, done properly
Qualified conversations,
straight to your calendar.
Outbound email programs that put qualified B2B conversations on your calendar. We handle research, infrastructure, copy, deliverability and replies. Your team takes the meetings.
Illustrative example of the reply handling we run for clients.
The stack
Everything an outbound program needs, run as one service
Five pieces. Each has its own page so you can see exactly what is included.
Prospect research & targeting
Hand-verified lists of the accounts and people who match your ideal customer profile.
details →02 /Campaign strategy & copywriting
Short, specific sequences written for your buyer, tested and rewritten on real replies.
details →03 /Sending infrastructure & deliverability
Dedicated domains and mailboxes, authenticated, warmed and monitored so emails land in the inbox.
details →04 /Reply handling & meeting booking
Every reply read by a person, qualified against your criteria and booked straight into your calendar.
details →05 /Reporting & compliance
Clear weekly numbers and campaigns run in line with anti-spam and privacy rules.
details →Launch plan
From first call to first meeting in about four weeks
Discovery & targeting
Ideal customer profile, segments, volumes and qualification criteria agreed with you.
Infrastructure
Dedicated domains and mailboxes authenticated and warmed while lists are built and verified.
Copy & approval
Sequences written, reviewed with you and loaded with personalisation rules per segment.
Launch & optimise
Controlled volume, daily reply handling, weekly reporting and bi-weekly copy reviews.
Deliverability first
Your main domain never touches cold outreach
Sending runs on separate, authenticated domains that we warm and monitor every day.
Fit
Who this is for
B2B companies with a proven offer and a deal size that justifies a dedicated outbound program: software vendors, agencies, consultancies and services firms selling to defined roles in defined industries.
Not a fit for consumer products, very low-ticket services or offers that have not been sold to anyone yet.
Reporting
What you get each week
- Emails sent, delivered and replied, by segment and sequence
- Positive replies and meetings booked, with handover notes
- What changed in copy or targeting and why
- Deliverability status of every sending mailbox
Plans
Sized by volume, quoted after a strategy call
Starter
For companies starting outbound
- Up to 1,000 prospects per month
- One sequence, one segment
- Dedicated sending infrastructure
- Weekly reporting
Growth
For teams ready to scale
- Up to 3,000 prospects per month
- Multiple sequences and segments
- Reply handling and meeting booking
- Monthly copy and targeting reviews
Enterprise
For complex requirements
- Custom volume and markets
- Dedicated account manager
- CRM integration and custom reporting
- Compliance documentation per region
Tell us who you sell to
We will tell you honestly whether cold email will work for your offer, and what a first campaign would look like.